Show Report Lamiera has grown again
A positive outcome was achieved by the 2019 edition of Lamiera, the international exhibition of sheet metal forming, cutting and processing machines and automation.
The key players of the trade show – promoted by UCIMU-Sistemi Per Produrre and organised by Ceu-centro Esposizioni UCIMU – were 518 enterprises (+6% compared with the 2017 edition). Their stands were set up in 3 halls – one more than in the previous edition - Halls 13, 15 and 18, covering a total exhibit area of over 50,000 square meter, i.e. 25% more than in the 2017 edition.
In its 20th edition, the second one in Milan, Lamiera strengthened its position in the international scenario, attracting new visitors and expanding its product offering on show and the catalogue of its exhibiting companies. Indeed, besides its traditional ranges of products, the exhibition presented a wide overview of automation systems, robotics, welding and technologies linked with the digital world, organised in the New Innovation Areas, (Robot Planet, FabbricaFutura and Saldatech), which were added to the usual Innovation Areas, Fastener Industry, Ecocoatech and Blech Italy Service.
This new formula allowed the trade show to stand out as a leading exhibition even for the technologies related to Industry 4.0, whose display in the stands attracted the interest of the visitors and not only of the Italian ones.
The data analysis highlighted that 71% of the Italian visitors attending Lamiera came from Northern Italy, 20% from the Centre-North (Central Italy and Emilia Romagna) and 9% from Southern Italy. Considering the total of visitors, 8.5% were from abroad, representing 73 countries. Among these, 78.5% came from the European area, 14% from Asia, 4.5% from the Americas and the remaining 3% from Africa.
The presence of qualified foreign operators was ensured by the 100 delegates of the business mission, organised by UCIMU-Sistemi Per Produrre, in cooperation with the Ministry of Economic Development and ICE-Italian Trade Agency, which saw the incoming of qualified end users, all of them selected among the destination sectors of the technologies exhibited at Lamiera and coming from: Saudi Arabia, Brazil, Canada, China, India, Malaysia, Morocco, Mexico, Poland, Russia, Turkey, United States of America, Uzbekistan and Vietnam.
Particularly positive evaluations were expressed by the invited foreign operators. An end user from Saudi Arabia stated: “The exhibition is well-organised, the stands are sufficiently large as to enable demonstrations and presentations of the exhibited technologies and services. The staff is very attentive and ready to support our visit to the trade show”.
According to a Russian operator: “The Italian industry of the sector has a great future: an excellent level of engineering and design, high quality of products, good service and great collaboration and support of people”.
There were about 600 visits of students, whose participation was limited compared with the previous edition and organised according to an accurate planning, conceived to offer the operators of the sector a hub suitable for their business and allow the young to have an opportunity of update concerning the real possibilities offered by the sector. For this purpose, in cooperation with Ecole Fondazione, UCIMU created Planet of the Young/Pianeta Giovani, an area dedicated to job-matching and a welcome point for 212 students of technical high schools from all over Italy, who were accompanied by a tutor on a guided tour among the exhibition stands.
Moreover, Lamiera honoured Leonardo da Vinci five hundred years after his demise, with the special show “Italians like us, excellence becomes identity”, set up in the exhibition area and awarded the medal of the Presidency of the Italian Republic. In this special exhibition, Leonardo Da Vinci had a very important place, thanks to the presentation of some drawing reproductions of metal forming machine tools and automation systems developed by the Master from Vinci, which proved the close parallelism between his projects and the modern technologies exhibited in the halls.
Massimo Carboniero, President of UCIMU-Sistemi Per Produrre affirmed: “We are very satisfied with the outcome of this edition of Lamiera that closed with increased figures with regard to square meter of exhibit area, exhibiting companies and visiting operators. With this performance - concluded Massimo Carboniero – Italy further confirmed its competence in this segment, being able to rely on a more and more complete exhibition, as well as on a strong and competitive industry that is in third place in the worldwide production ranking worldwide, in second place in the export ranking and in fourth place in the consumption ranking”.
Lamiera 2021 will be held at fieramilano Rho from 17 to 20 March 2021.