Tool ordering Tool comparison web portal puts power in hands of customers

Source: Seco Tools 2 min Reading Time

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The Seco website has introduced a new feature that allows customers to instantly compare tool inserts, streamlining the process of finding and ordering appropriate replacements.

Seco Tool Comparison digital service(Source:  Seco Tool)
Seco Tool Comparison digital service
(Source: Seco Tool)

A new tool comparison service launched by Seco offers a user-friendly digital platform accessible globally to customers. It enables users to efficiently evaluate their needs against competing products before making a purchase decision with just a few clicks.

Designed to save time and minimize risk, the system quickly and thoroughly compares customer requests against a comprehensive database of tools, including those from Seco and other manufacturers. This ensures that customers receive the most accurate tool recommendations without the need to browse the entire product range.

“If I’m a machine operator or assistant, I can take the name of the tool, its grade or geometry and input it into the Seco Tool Comparison tool and get instant recommendations for Seco tools that are the equivalent or better than the one they are currently using,” says Simon Karlström, Product Lead, Advanced Tool Solutions at Seco. “This functionality has previously been available in the Seco Assistant app, and it uses our expertise and the data that we have collected from our product and innovation departments, with the added benefit of being able to order the necessary tools directly from the website,” he adds.

Users of the website can choose between turning, milling and holemaking tools and specify the different grades, chip breakers and materials that they might be using in their process. If applicable, the operator can enter the name or product grade of a competitor’s tool and include parameters for toughness, wear resistance and heat — Seco Tool Comparison takes all these factors into account when making its final recommendations. Once the operator or production manager has decided on a new tool, they can order it directly from the website.

The addition of this functionality to the website offers a number of advantages to customers — it offers instant alternatives for tools, reduces the risk of purchasing unsuitable equipment and cuts down on customer time spent researching and testing different tools and inserts. “We expect our customers to be very pleased with both the time they save and the recommendations they receive — they will no longer have to search online or call a salesperson to discuss their options, all of the alternatives will be right there at their fingertips,” Simon Karlström says.

The product database is continuously updated to ensure that the recommendations are always based on the most up-to-date information available.

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