AMB 2018 Digital Way at AMB 2018
At AMB 2018, digital will be given a special focus. "Digital Way" will be premiered at the show, concentrating on increasing digitalisation in production, along with the usual fair offerings at the metalworking international trade fair. Digital Way comprises a congress, an accompanying exhibition and showcases, the organisers, Messe Stuttgart, says.
According to Germany-based studies involving decision-makers from German companies, there is great optimism that Industry 4.0 can help companies achieve higher sales while simultaneously reducing costs. The companies expect sales and cost savings to increase by an average of over 10% within three years, the reports note.
CEO of Landesmesse Stuttgart, Kromer von Baerle explained that the Digital Way special is to make the metal cutting industry even more aware of this topic. AMB 2018 is to be the platform for providers and users, and show digital paths. "With this new format, AMB will underline its position as the leading exhibition for metal working,” Kromer von Baerle adds.
The conference, which is being developed in co-operation with the Software and Digitalisation Association (SDA) in the German Engineering Federation (VDMA), and a supplementary accompanying exhibition as well as interactive showcases will demonstrate the interaction between networked processes in companies. Opportunities for matchmaking between Digital Way exhibitors, visitors and exhibitors at AMB and conference delegates will be made available, thanks to the extended opening hours of Digital Way on the first day of the exhibition with an additional networking event.